Re: Logos: everybody wants one but nobody seems to have any constructive comments. (was Re: Cool Fedora schwag idea)

[Jeff Spaleta <jspaleta gmail com>]

On 7/1/05, Alex Maier <lxmaier gmail com> wrote:
> hat or no hat, it is still important to know what your core message
> should be *before* changing/extending the branding palette--if indeed
> it is necessary to make these changes. and one way i see to find out
> what this message should be is to brainstorm about it--that's what
> this list is for.
> 
> correct me if i am wrong.


no you aren't wrong, in fact I think i've somewhere along this thread
to move into brainstorming concepts... or did i accidently reply to
someone in private again using that exact set of words.

I just wanted to get a clearer idea of what you wanted in mind as to
how to take the concept sentence into visual form. I have a tough time
with visualizing "innovation."

-jef