Re: Slogan, redux

[Yaakov Nemoy <loupgaroublond gmail com>]

2009/4/28 Paul W. Frields <stickster gmail com>:
> On Sun, Apr 26, 2009 at 05:02:07PM -0700, Robyn Bergeron wrote:
>> On Sun, Apr 26, 2009 at 4:56 PM, Robyn Bergeron
>> <robyn bergeron gmail com> wrote:
>> > On Sun, Apr 26, 2009 at 9:16 AM, Paul W. Frields <stickster gmail com> wrote:
>> >
>> >> Thus far I really like "Lead the pack" the best -- but I'm going to
>> >> hold this over for another 24 hours just in case someone comes in with
>> >> a fantastic late-breaking entry.
>> >>
>> > I like this one; however, I'd like to point out that lions travel
>> > in prides... and wolves / wild dogs travel in packs.  I'm not
>> > really a nitpicker, and I think it sounds good, but other people
>> > (those much more vocal than I :) ) may point out that the group of
>> > animals name doesn't exactly match up with the lion, and make a
>> > big woop-dee-doo about it.  Just sayin' :)
>> >
>> > Of course, "pride" does have some nice double-entendre action
>> > going for it, so things like "Lead with Pride" (or Lead the
>> > Pride?) would probably work well...  "Run with Pride" would have a
>> > nice double-meaning (run the OS with pride, run with the pride of
>> > lions) - but I think the preferable thing would be to imply
>> > leadership (with lead) rather than being with the group (running
>> > with... not necessarily ahead). "Innovate with Pride" could work
>> > too... "Create with Pride" ...Okay, that one sounds like a label
>> > my mother would have sewn into my clothing at age 5, but I'm just
>> > throwing ideas out here that fit with the image. :)
>> >
>> > I'll add to the wiki, thoughts welcome... I love making last minute
>> > suggestions. Doh!
>>
>> In my infinite wisdom, I failed to read the whole wiki page (yeah, I
>> do that sometimes) - so I'd like to wholeheartedly endorse mizmo's
>> "Lead the Pride" suggestion.
>>
>> My viewpoint is simply that there are a lot of negative nancy's out
>> there who might be mean, cruel and heartless about the mixture of the
>> word "pack" with the image of a lion.  On their blogs, in the press,
>> etc....
>
> I think there are always people who will find negative things to say
> about any given marketing slogan.  It comes with the territory,
> honestly.  There are plenty of ways to turn "Fire it up" into a
> negative too ("Set it on fire!"  "Flame on!"), but we can't really
> design to the standard of "Stop anyone from saying anything negative."

I think "Stop anyone from saying anything negative" would also make a
great slogan.

-Yaakov