Slogan == Call to action
Paul W. Frields
stickster at gmail.com
Tue Mar 24 13:15:52 UTC 2009
The best slogans are calls to action. Can we agree to concentrate not
on descriptions of Fedora for a slogan, but calls to action, with an
active verb?
"Freedom to rock out": Not such a good slogan. There's no call to
action, just a description of what the product provides.
"Rock out": Better, and makes the consumer feel like they're being
empowered by the product.
--
Paul W. Frields http://paul.frields.org/
gpg fingerprint: 3DA6 A0AC 6D58 FEC4 0233 5906 ACDB C937 BD11 3717
http://redhat.com/ - - - - http://pfrields.fedorapeople.org/
irc.freenode.net: stickster @ #fedora-docs, #fedora-devel, #fredlug
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