Red Hat Innovation Advocates

Share your next big idea

Red Hat® customers are true innovators. They find creative solutions to tough problems—from responding to healthcare reform to streamlining how to pay for public transportation. By recognizing their success, we want to inspire others to do the same.

Be an advocate of innovation

Our most innovative and collaborative customers are rewarded through the Red Hat Innovation Advocates program. This program recognizes exceptional IT leaders in our customer and partner communities who are using open source solutions to make a difference in their own companies and industries.

There are 15+ opportunities for you to showcase your company's Red Hat technology innovation. Each activity is worth a number of points. As you participate in activities, the points earned automatically place you in 1 of 3 levels: Assembler, Ambassador, or Advocate.

Participation levels

  Assembler1-4 Points Ambassador5-8 Points Advocate9+ Points
Elevated status at Red Hat and industry events
Package with Red Hat swag Deluxe Premium Executive
Complimentary Red Hat Summit pass and 3 nights hotel accommodation    

Activity point values

One point

  • Industry award submission

    Red Hat will nominate your company and your team’s IT innovation story in various industry awards.

  • Logo usage rights

    Red Hat will use your company logo on Red Hat marketing materials.

  • Testimonial quote

    You provide a quote describing your experience using Red Hat products or solutions.

  • Red Hat customer list

    Your company lets us list it publicly as a Red Hat customer.

Two points

  • Peer-to-peer call

    All kinds of organizations are curious about open source and often ask to speak directly to someone who’s successfully deploying open source solutions with Red Hat. These calls ensure an unbiased opinion and are a private way to share your Red Hat experience.

  • Industry analyst review

    We'll help arrange a private discussion about your Red Hat technology success with industry analysts like Gartner, IDC, and Forrester.

  • Press release

    Red Hat customer press releases are normally 1-2 pages highlighting your success. Your corporate public relations department has full editorial control and approval of the press release before it’s posted to the news wire.

  • Innovation award submission

    Each year at Red Hat Summit, customers can submit their stories about their innovative uses of Red Hat technologies through the Red Hat Innovation Awards.

  • Customer success snapshot

    Success snapshots briefly highlight your Red Hat deployment in a 1-page, bulleted document. They are posted to and distributed at industry events.

Three points

  • Written case study

    Case studies detail your deployment of Red Hat solutions. They're created by a professional writer and are typically 1,000 words long. Red Hat would assign a writer to capture the specifics of the deployment, with you having editorial review of the copy before it's put into production.

  • Customer success video

    Red Hat showcases videos detailing customer stories and successful implementations of products and solutions. These are shared via Red Hat’s website and social media outlets like Facebook and YouTube.

  • Marketing campaign or product launch

    We welcome your participation in a Red Hat product launch or Red Hat marketing campaign for a particular business unit or product.

  • Photo campaign participation

    Each year we highlight Red Hat customers through the annual photo campaign. Customer photos are displayed throughout the event site at Red Hat Summit.

Four points

  • Media interview

    Participate in an interview—specific to your implementation of Red Hat products and solutions—with various members of the media.

  • Guest blogger

    Become a guest blogger for Red Hat. Share your knowledge and experiences on one of our blogs about open source technologies.

  • Webinar

    Share your Red Hat customer experience via a Red Hat webinar.

  • Speaking engagement

    Present at Red Hat events to share your company’s implementation of Red Hat technologies.

What's in it for you?

  • Priceless publicity for your company
  • Connecting to a global network of enterprises, partners, and open source communities—which could trigger another innovative idea
  • The admiration and respect of your peers
  • The chance to earn cool stuff, like Red Hat swag
  • Networking opportunities with Red Hat executives and industry leaders
  • A free pass to Red Hat Summit plus 3 nights of hotel accommodation

How our customers are innovating

See how Red Hat Innovation Award winners are using Red Hat solutions to grow their businesses, overcome complex IT challenges, and plan for the future.

Sprint relies on Red Hat

With Red Hat JBoss® Enterprise Application Platform and other Red Hat products, Sprint saved US$4 million annually on licensing and maintenance fees, improved developer productivity, and cut time to market of its products.

Intuit relies on Red Hat

Intuit needed a fast, reliable storage solution for its TurboTax suite of tax preparation offerings. With Red Hat Storage, it got all of this, plus the ability to replicate data between 2 datacenters, at a cost far lower than proprietary storage systems.

Booz Allen Hamilton relies on Red Hat

Using Red Hat Enterprise Linux®, Red Hat JBoss Middleware, and Red Hat Enterprise Virtualization, Booz Allen Hamilton created a private cloud and elastic infrastructure that saved $5.1 million through fiscal year 2015 and increased agility and flexibility.

Red Hat Innovation Awards alumni

Join the program now

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