[Date Prev][Date Next]   [Thread Prev][Thread Next]   [Thread Index] [Date Index] [Author Index]

Re: Generic Fedora Poster Designs for Events



On Thu, 2008-02-07 at 16:06 -0500, John Adams wrote:
> Dull ... or powerful?  :)   At the very least, consistent.  And 
> recognizable.
> 
> http://images.businessweek.com/ss/07/06/0628_reputation/source/2.htm
> 
> http://www.moma.org/collection/printable_view.php?object_id=79809
> 
> 

I understand the concept of brand consistency and while I would love to
have the art people create beautiful art and not be restricted, I
personally think that keeping the brand colours is important.

The link to Coca-Cola is one such example. The other is Dell who uses
their name more so than their colours.  Fedora has just recreated it's
brand lets not give a different impression otherwise it will get
confusing.

> 
> Valent Turkovic wrote:
> > On Feb 7, 2008 9:02 PM, John Adams <joadams redhat com> wrote:
> >   
> >> I think these look great.  I really like the idea of breaking down the
> >> message into the three distinct stories (although I admittedly haven't
> >> read the copy too closely yet).  From a brand manager's perspective, I
> >> would agree with the suggestion to revisit the background colors.  I
> >> would recommend staying close to the Fedora "core" brand colors: blue,
> >> black and white.  If the intent is to use these at events, and it's
> >> possible that the three posters would exist side-by-side, think about
> >> the *STRONG* brand statement that would make ... even from far away /
> >> across the ballroom.
> >>
> >> JQA
> >>     
> >
> > Please don't make it just blue, or bluish. if it is low contrast it
> > won't catch peoples eyes. I personally like colors Mairin choose, and
> > I understand your brand color issue but too strict branding rules
> > sometimes have opposite effect to the brand (dull looking) IMO.
> >
> > Cheers,
> > Valent.
> >
> >   
> 
> -- 
> John Q. Adams
> Brand Manager | Red Hat
> Brand Communications + Design
> 919.754.4471
> joadams redhat com
> 
> 


[Date Prev][Date Next]   [Thread Prev][Thread Next]   [Thread Index] [Date Index] [Author Index]