On Thu, Jul 28, 2011 at 8:36 AM, Ruth Suehle <rsuehle redhat com>
This particular case of gamification very much works to encourage usage. There are entire other websites built around badges acquisition (ex: http://thekruser.com/foursquare/badges/). What I wonder in their case is whether usage drops off once you've acquired the badges you're likely to acquire. Just from personal use, I know I'm checking in more frequently when there's something I want to do, like beat a friend in points or take back a mayorship.
On 07/28/2011 02:13 AM, sankarshan wrote:
Foursquare.com gets the system to hand out badges to users based on an
usage criteria. Admittedly, I've no idea whether those badges have any
value besides a little ego massage and, boasting rights in social
circle. Or, whether they actually encourage more usage.