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Red Hat integrates enterprise systems for a 360-degree view of customers

Description

Red Hat was faced with fragmented customer data scattered across multiple, incompatible systems. Recognizing that the ability to access clean data is critical to improve decision-making, Red Hat launched Customer 360. Using its own Red Hat® JBoss® Middleware, Red Hat integrated customer data across its key systems―Salesforce.com, Oracle E-Business Suite, and Oracle Customer Data Hub. The integration lays the foundation for advanced customer analytics and better decision-making.

Details

Type:
Case study
Updated: