As the economy improves, CIOs must lay the foundation for the next generation of enterprise business growth, and the new battleground is data. Companies focused on transforming themselves into data-driven organizations are seeing increased innovation and improved financial performance. By contrast, businesses that continue with business as usual-amassing terabytes of data in siloed, monolithic storage systems-are finding themselves incapable of fully capitalizing on many modern technology innovations, including big data, mobile applications, and social media. To meet the data challenge, CIOs must create a unified information platform that is highly reliable and scalable, one that makes it easy to access and integrate all data sources across the enterprise. Fortunately, doing so is easier and more cost-effective than you think.