Success story

BBVA builds fully automated cloud platform to better support customers

Fast facts

Industry: Financial services
Region: EMEA
Headquarters: Madrid, Spain
Company size: More than 130,000 employees

We want to gain a competitive advantage by working with the best platform, partners, and talent. Being an enterprise with many years of history is not a guarantee of success. Adapting quickly to this digital transformation is a must for our organization. The moment is now—tomorrow could be too late.

JOSÉ MARÍA RUESTA, GLOBAL HEAD OF INFRASTRUCTURE, SERVICE, AND OPEN SYSTEMS, BBVA

About the Company

BBVA is a global financial group based in Madrid, Spain, providing financial services in more than 30 countries to more than 72 million customers. The company needed to update its technology to better support its digital transformation goals. BBVA used Red Hat® solutions to build a single, global cloud platform that is fully automated, self-served, and data-centric. This new platform is expected to reduce costs, increase efficiency, and provide better analytics—and ultimately, a better customer experience.

2018 Red Hat Innovation Awards winner

BBVA builds global cloud platform to support digital services for customers

BBVA updated its IT systems with Red Hat to support digital transactions, ultimately delivering faster, better financial services for customers.

The path to success

Challenge: Update IT systems to support digital transformation

BBVA is committed to digital transformation, and has successfully met customer demands for online services with an updated customer website and new mobile apps. In fact, in 2017, its app was named the best mobile banking app in the world by Forrester Research.[1] However, this new functionality increased the burden on BBVA’s backend systems. To meet this additional demand, BBVA needed to update its IT environment. “In the past, we used vertical growth models,” said José María Ruesta, global head of infrastructure, service, and open systems with BBVA. “We know that we have to go to a horizontal growth model to meet the needs of customers who connect and demand 24-hour-a-day functionality from anywhere on the planet.”

[1] Forrester Research, “Global Mobile Banking Benchmark, 2017.” 13 July, 2017. https://www.forrester.com/report/Global+Mobile+Banking+Benchmark+2017/-/E-RES137691#

Solution: Build a global cloud platform

To provide needed support for its digital transactions, BBVA used Red Hat enterprise open source solutions to build a single, global cloud platform. The platform is fully automated, self-served, and data-centric—combining real-time and batch data. The platform supports existing, business-critical workloads, like new credit card contracts, claims, loans, and mortgages. “We want to gain a competitive advantage by working with the best platform, partners, and talent,” said Ruesta. “Being an enterprise with many years of history is not a guarantee of success. Adapting quickly to this digital transformation is a must for our organization. The moment is now—tomorrow could be too late.”

Results: Deliver a better customer experience

The new solution is expected to reduce costs—both for BBVA and its customers, increase efficiency, and offer better visibility for proactive service improvements. Overall, the new platform will provide a better customer experience. “We believe the Red Hat technology will help facilitate innovation at BBVA and allow engineers to accelerate the transformation of processes to be more digital, more automatic, more convenient for customers, and definitely more efficient,” said Raquel Martín, global head of business process architecture and artificial intelligence technology with BBVA. Also, because the platform is global, developers can easily deploy code across different regions, speeding time to market. “Now, developers don’t need to worry about whether they need a small or big server to run their apps,” said Ruesta. “They just need to push a button.”

We want to go on this digital transformation journey with a partner that can help us create the platform that we need—sharing code, information, and ideas. Using open source implies the use of common standards that guarantees platform stability.

JOSÉ MARÍA RUESTA, GLOBAL HEAD OF INFRASTRUCTURE, SERVICE, AND OPEN SYSTEMS, BBVA
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