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Red Hat Announces New EMEA Partner Program with New Solution-based Categorization

Open source leader refines structure of its EMEA Partner Program to enable partners to deliver solution-based product sets to customers

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Madrid – September 30, 2013 – Red Hat, Inc. (NYSE: RHT), the world’s leading provider of open source solutions, today announced that it plans to build on its successful Partner Program in Europe, Middle East and Africa (EMEA) with a new program designed to focus on solution-based portfolios to sell to enterprises.

The program is arranged to encourage and reward partners to build multi-product knowledge within Red Hat’s three core partner specializations: datacenter infrastructure, middleware solutions and cloud infrastructure. Products will be categorized within each of these areas and partners will be given training in these areas and also supported by core go-to-market demand generation assets. Partners will be rewarded as they build knowledge and create go-to-market programs within each of the areas.

To help build capabilities within each specialization, Red Hat plans to give partners access to Red Hat’s new Online Partner Enablement Network (OPEN), providing virtual training, demos and access to a robust technical library, which for Advanced and Premier Partners will be free-of-charge. Additional program benefits planned include higher deal registration rebates for Premier Partners who have acquired more than the minimum required skills. Advanced and Premier Partners are expected to have the opportunity to earn access to business development funds for executing certain defined sales activities.

"In an ever-changing technology environment, where enterprises run a heterogeneous set of technologies, customers are looking for interoperable and open business solutions as opposed to individual point products that solve only a piece of a customers’ business problems. To enable our partners to make this change, we plan to make program benefits and integrated solutions training available that directly address key market plays,” said Petra Heinrich, vice president, Partners and Alliances, EMEA, Red Hat.

The evolution of the Red Hat EMEA Partner Program aims to meet both the needs of the channel business in EMEA and the expectations of Red Hat’s growing customer base in the region.

"Categorizing by solution, rather than capability or product, can be attractive to customers who want to move from siloed legacy assets to standardized open platforms. Our new program is designed to enable our partners to effectively sell across our portfolio in these new solution areas and gain new skills. The more skills a partner accumulates, the higher the benefits offered by the program. Not only will our partners benefit, but so should our customers,” continued Heinrich.

The new Red Hat EMEA Partner Program is scheduled to replace the existing partner program in May 2014. Partners can start achieving the new program requirements shortly to ensure their continued membership in Advanced or Premier levels.

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About Red Hat, Inc.

Red Hat is the world's leading provider of open source software solutions, using a community-powered approach to reliable and high-performing cloud, Linux, middleware, storage and virtualization technologies. Red Hat also offers award-winning support, training, and consulting services. As the connective hub in a global network of enterprises, partners, and open source communities, Red Hat helps create relevant, innovative technologies that liberate resources for growth and prepare customers for the future of IT. Learn more at redhat.com.

Forward-Looking Statements

Certain statements contained in this press release may constitute "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Forward-looking statements provide current expectations of future events based on certain assumptions and include any statement that does not directly relate to any historical or current fact. Actual results may differ materially from those indicated by such forward-looking statements as a result of various important factors, including: risks related to delays or reductions in information technology spending; the effects of industry consolidation; the ability of the Company to compete effectively; the integration of acquisitions and the ability to market successfully acquired technologies and products; uncertainty and adverse results in litigation and related settlements; the inability to adequately protect Company intellectual property and the potential for infringement or breach of license claims of or relating to third party intellectual property; the ability to deliver and stimulate demand for new products and technological innovations on a timely basis; risks related to data and information security vulnerabilities; ineffective management of, and control over, the Company's growth and international operations; fluctuations in exchange rates; and changes in and a dependence on key personnel, as well as other factors contained in our most recent Quarterly Report on Form 10-Q (copies of which may be accessed through the Securities and Exchange Commission's website at secgov.com), including those found therein under the captions "Risk Factors" and "Management's Discussion and Analysis of Financial Condition and Results of Operations". In addition to these factors, actual future performance, outcomes, and results may differ materially because of more general factors including (without limitation) general industry and market conditions and growth rates, economic and political conditions, governmental and public policy changes and the impact of natural disasters such as earthquakes and floods. The forward-looking statements included in this press release represent the Company's views as of the date of this press release and these views could change. However, while the Company may elect to update these forward-looking statements at some point in the future, the Company specifically disclaims any obligation to do so. These forward-looking statements should not be relied upon as representing the Company's views as of any date subsequent to the date of this press release.

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  • About Red Hat

  • Red Hat is the world’s leading provider of open source software solutions, using a community-powered approach to reliable and high-performing cloud, Linux, middleware, storage and virtualization technologies. Red Hat also offers award-winning support, training, and consulting services. As the connective hub in a global network of enterprises, partners, and open source communities, Red Hat helps create relevant, innovative technologies that liberate resources for growth and prepare customers for the future of IT. Learn more at http://www.redhat.com.



  • Forward-Looking Statements

  • Certain statements contained in this press release may constitute "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Forward-looking statements provide current expectations of future events based on certain assumptions and include any statement that does not directly relate to any historical or current fact. Actual results may differ materially from those indicated by such forward-looking statements as a result of various important factors, including: risks related to delays or reductions in information technology spending; the effects of industry consolidation; the ability of the Company to compete effectively; the integration of acquisitions and the ability to market successfully acquired technologies and products; uncertainty and adverse results in litigation and related settlements; the inability to adequately protect Company intellectual property and the potential for infringement or breach of license claims of or relating to third party intellectual property; the ability to deliver and stimulate demand for new products and technological innovations on a timely basis; risks related to data and information security vulnerabilities; ineffective management of, and control over, the Company’s growth and international operations; fluctuations in exchange rates; and changes in and a dependence on key personnel, as well as other factors contained in our most recent Quarterly Report on Form 10-Q (copies of which may be accessed through the Securities and Exchange Commission’s website at http://www.sec.gov), including those found therein under the captions "Risk Factors" and "Management’s Discussion and Analysis of Financial Condition and Results of Operations". In addition to these factors, actual future performance, outcomes, and results may differ materially because of more general factors including (without limitation) general industry and market conditions and growth rates, economic and political conditions, governmental and public policy changes and the impact of natural disasters such as earthquakes and floods. The forward-looking statements included in this press release represent the Company’s views as of the date of this press release and these views could change. However, while the Company may elect to update these forward-looking statements at some point in the future, the Company specifically disclaims any obligation to do so. These forward-looking statements should not be relied upon as representing the Company’s views as of any date subsequent to the date of this press release.