Transform business with mobile solutions
The nature of mobile—always on, immediate, pervasive, and capable of greater context awareness—is shifting how enterprises engage with customers. Mobile offers organizations the opportunity to create new revenue streams and drive operational efficiencies. But, most importantly, it speeds the path to digital transformation.
Enterprise mobility is about putting mobile users at the heart of business strategy and innovation. Businesses adopt mobile apps to engage with increasingly mobile-savvy customers and employees, giving them access to business data and mobile features to improve productivity and deliver a more personalized customer experience.
The value of mobile is in uncovering innovative ways of doing business by giving users access to data in a user-friendly way. With the collaborative support of IT, mobile apps can be created and integrated with core back-end systems and applications in a secure and centralized manner.
Forrester: Putting a price on mobile strategy
have implemented a strategy for their mobile app development
expect investment in development to increase in 2016
of those using KPIs to measure success have seen a positive ROI from their investment in mobile app development
of organizations determined mobile is a critical/high priority on the business technology agenda.
Heads of business from sales to production, logistics, finance, and HR—across a range of industries—are finding value from mobile apps.
The transportation industry can benefit from mobile solutions in both workforce management and customer service.
With a workforce that is always on the go, mobile solutions help keep track of maintenance needs, improve service delivery, and improve operational efficiency. For customers, mobile apps also play an especially important role in engaging with passengers, improving service, and creating new revenue streams. Services such as vehicle location, up-to-the-minute wait times for shuttles, and delay updates are delivered, personalized, directly to customers via mobile apps.
From drill rig to pipeline and fleet management, today’s mobile solutions provide unique opportunities for efficiency in critical oil and gas operations.
A mobile workforce management app can give field engineers automatic geolocation of pipeline assets for maintenance checks and instant access to important data and specifications. In the case of incidents, mobile solutions also give the ability to capture images of problems and to communicate with other engineers for assistance. Finally, completion of on-site inspections can be done via mobile forms.
Integrated securely with back-end systems, mobile apps boost timeliness and amount of information available, leading to better decision-making, safety, and productivity.
Smart phones and tablets, connected to back-end enterprise systems, further automates and improves how manufacturers do business with suppliers and communicates with their field workforce and customers. Putting real-time information into employees’ hands—wherever they are—can enable increased productivity, better resource management, and faster decision making.
With its heavy reliance on people and resources such as machines, parts, and product inventory, mobile solutions offer new opportunities for manufacturers to optimize inventory management, logistics, fleet management, customer service, and more.
With mobile banking taking off at an explosive pace, the demand for mobile solutions and supporting technologies has skyrocketed. Greater customer service and control, delivered on-demand through mobile apps, necessitates rapid innovation and a mobile-first business philosophy.
In addition, traditional banking and financial institutions face increased competition from startups and alternative competitors (e.g. Apple Pay, Paypal, Moven etc.) as brick-and-mortar banking gets displaced by online and mobile banking.
Energy and utilities businesses can engage with an increasingly tech-savvy, mobile-enabled consumer through opportunities such as energy consumption monitoring, outage reporting and notifications, mobile payments, smart metering, smart heating systems, and more.
Characterized by 24x7 operations, distributed assets, and a large field workforce, this industry is a natural fit with the anytime, anywhere nature of mobility.
Containing costs is key. This starts with intelligent flow of information, to provide an up-to-the-minute understanding of asset condition, usage, and allocation. Internal mobile business opportunities include remote asset monitoring, asset tracking, fleet routing, field workforce scheduling, environmental monitoring, and health and safety.
Mobile has been a catalyst for major change and disruption. It's shifted the focus from technology to the user, the new focus of innovation. Mobile will see increasing emphasis on integration—integration with the Internet of Things (IoT), other enterprise applications, and services. Much of this integration will be made available as standard modules, back-end services, Restful APIs, etc. that can be made available via a shared platform.
Applications for enterprise mobile solutions will become more adventurous and innovative. Businesses will shift to mobile, not just for automation, but for complete process transformation. Microservices-based architectures, container technology, platform and PaaS solutions, open source software, cloud infrastructure, agile developer tools, and device security will come together to support the need for speed, security, and continuous change.
A technology stack that can support end-to-end solutions and easy integration to other solutions and systems will help organizations navigate the fragmentation of market technologies.