Massimo Ferrari is Management Strategy Director at Red Hat, responsible for developing strategic product direction for Ansible Automation Platform as well as fostering its partner ecosystem.

Prior to Red Hat, Ferrari worked as an industry analyst and consultant for over a decade, helping global organizations, including Fortune 1000 and Fortune Global 2000 companies. He has directed numerous international projects, from infrastructure assessment to product and partner selection.

Ferrari has held different IT management roles throughout his career and has expertise in architecting and managing complex IT projects, including datacenter consolidation through virtualization technologies, organization-wide security assessments and private and hybrid cloud projects. He is based in London.