Product icons
Product icons represent our products and technologies in small spaces such as marketplaces, catalogs, browser tabs, and favicons. Product icons are designed to work well at small sizes and are intentionally simple, but can be adapted for use as artwork in marketing materials and collateral. They should never be used as a product logo or without the context of the Red Hat brand.
Product icons are
Product icons are not
Product icon styles
Our product icon system includes 2 styles. One for products (with a SKU) that we sell, and one for all other technology offerings. This helps users better understand our product portfolio and lets them easily find the technology that they’re looking for in marketplaces and catalogs.
Product icon style
Products with a SKU are represented by a red-and-white icon inside a solid, black, rounded square. Key elements are highlighted in red.
Service icon style
All other technologies, including services, features, components, plug-ins, and operators are represented by a black-and-red icon inside a black, outlined, rounded square with a white background. Key elements are highlighted in red.
Product icons in use
Marketplaces and catalogs
Product icons should primarily be used to represent our products and technologies in highly visual user interfaces such as marketplaces, catalogs, and product environments.
Favicons and browser tabs
Product icons can also be used as favicons in browser tabs or within the navigation of a product interface. However, they should always be used in the context of the Red Hat brand (with a full Red Hat logo or product logo somewhere nearby).
Diagrams
Product icons can be used to represent products and technologies in diagrams like topology views within product interfaces, technical diagrams within product documentation, or in infographics that support product initiatives.
Adapted for artwork
Product icons can be used to make artwork to support a marketing initiative, like on swag or on a social media graphic. Unlike icons, which should be consistent over time and across applications, artwork can be flexible and change. Learn more about artwork.
Use product icons as separate and distinct elements from logos.
Do not merge product icons and logos together by replacing the red hat icon.
Use product icons in the context of the Red Hat brand.
Do not use product icons without the context of the Red Hat brand.
Use the product icons as provided.
Do not alter the colors or scale parts of the icon independently of each other.
Add a tasteful drop shadow when using the product icon style on black backgrounds.
Do not add an outline to the product icon style for use on black backgrounds.
