Technology icons

Similar to app icons on a phone, technology icons help our customers and partners to quickly identify Red Hat® products and offerings. We use them in small spaces where a logo won’t fit, like marketplaces and catalogs, diagrams, and favicons on browser tabs.

Six technology icons on a gray background

Technology icons are designed to illustrate the functionality of the technology as simply as possible at small sizes. To build recognition for the icon outside of the interface, they can also be adapted for use as artwork in marketing materials.

All technology icons require approval from the Brand Design and Naming team as well as the Red Hat Legal department. Learn more about requesting a new technology icon.

Design

Technology icons use the same design style as other Red Hat icons, but are inside a black or white rounded rectangle. Products use a black rounded rectangle, while all other offerings, including services, features, components, plug-ins, and operators, use a white rounded rectangle.

Diagram highlighting the rounded rectangle bounding shape

Rounded rectangle

Technology icons use a rounded rectangle with a 9pt corner radius. Products use a black rounded rectangle and a #4d4d4d outline. Other offerings use a white rounded rectangle with a #dfdfdf outline.

Diagram highlighting how the icon looks

Icon

The icon uses 1.25pt strokes with rounded corners and ends. Products use red and white strokes, while all other offerings use red and black. For balance, we aim for a 50:50 ratio of the two colors.

Diagram highlighting where the icon sits in the rounded rectangle

Icon placement

The icon is built on key lines that align it to the center of the rounded rectangle and create consistency in the icon set.

The Red Hat Subscription Management and Red Hat build of Quarkus technology icon
Do this

Use the icons as provided without modifications.

 Image showing misuse: The icons have been manipulated
Red X saying do not do this

Do not alter the colors or scale parts of an icon.

The Red Hat JBoss EAP and single sign-on technology icons
Do this

Use the full technology icon, including the rounded rectangle.

Image showing misuse: The rounded rectangle has been manipulated
Red X saying do not do this

Do not remove the icon from the rounded rectangle or place the icon in a different shape.

One-color variations

For circumstances where color is limited, like printing a piece of swag, technology icons are also available in one-color versions. The icon and rounded rectangle are merged to create a single object with a transparent background.

The Red Hat OpenShift Connects icon in full color and one-color red

Products

One-color icons for products maintain the full rounded rectangle, with the icon cut out and transparent.

The automation controller icon in full color and one-color red

Other offerings

Icons for other offerings maintain only the outer stroke of the rounded rectangle. The icon is merged into one object.

Icon in one-color red, white, black, and gray

Colorways

One-color technology icons should only be used in Red Hat core colors: Red Hat red, black, white, or gray.

The Red Hat Ansible Automation Platform and Ansible core icons
Do this

Use the one-color version of the icon in our core colors only (Red Hat red, black, white, or gray).

Image showing misuse: The color of the icons has been changed to teal and blue
Red X saying do not do this

Do not use the one-color version of the icon in a color that’s outside of our core colors.

The one-color versions of the Red Hat Insights and automation content navigator icons
Do this

Use a one-color icon in a color that has sufficient contrast against the background.

Image showing misuse: The icons are outlined and have a black box pasted behind them
Red X saying do not do this

Do not add an outline or a shape to a one-color icon in order to make it visible. Choose a different color icon instead.

Technology icons versus product logos

Products have both a technology icon and a product logo. Which visual to use when representing the product depends on the context and the size of the space available. All other offerings do not have a product logo.

The Red Hat Enterprise Linux product logo on a t-shirt

Product logos

Product logos incorporate the Red Hat logo and the full name of the product. When you’re representing a single product and you have the space, use a product logo. They create instant recognition for our parent brand and the product.

Technology icons on the Red Hat Marketplace interface

Technology icons

In a space that’s too small for a product logo, or when you’re referring to multiple Red Hat products at the same time, use a technology icon. This avoids squished logos and visual clutter that might be created by using too many product logos in one layout.

Applying technology icons

Technology icons should always be used in the context of the Red Hat brand. The Red Hat logo, the product’s logo, or (at the very least) the full name of the product should always be visible nearby. Without this context, our customers might not recognize the icon as representing a Red Hat product.

The Red Hat OpenShift product logo and technology icon
Do this

Use technology icons as separate and distinct elements from logos.

Image showing misuse: The Red Hat OpenShift technology icon replacing the hat in the Red Hat logo
Red X saying do not do this

Do not merge icons and logos together.

The Red Hat Runtimes and automation controller technology icons
Do this

Use technology icons as they are provided without modification.

Image showing misuse: The icons have been altered to have an outline and drop shadow
Red X saying do not do this

Do not add drop shadows, outlines, or other effects to technology icons.

The Red Hat icon for automation and the Red Hat Ansible Automation Platform technology icon
Do this

Use all Red Hat icons and technology icons as they are provided.

Image showing misuse: The automation icon is inside a rounded rectangle, and the Ansible icon is not
Red X saying do not do this

Do not modify or combine Red Hat icon styles to create your own icon.

A co-brand logo lockup between the Red Hat logo and partner’s logo
Do this

Use the Red Hat logo when co-branding with a partner or customer logo.

Image showing misuse: The Red Hat Enterprise Linux technology icon co-branded with a partner’s logo
Red X saying do not do this

Do not co-brand a technology icon with a partner or customer logo.

The Red Hat OpenShift web page with the OpenShift icon and product artwork in the hero image.
Listings on the Red Hat Ecosystem Catalog use technology icons to indicate which Red Hat products the listing is certified on.
Red Hat technology icons on listings in the AWS Marketplace.
The outro of a Red Hat YouTube video with the Red Hat Ansible Automation Platform icon and web page URL.