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The hat in our logo is the same fedora worn by Shadowman and is an embodiment of the trust and goodwill we built with customers, partners, and the community as we grew from upstart to mainstream. Today, when people need help with enterprise open source technology, they look for the red hat.

Red Hat logo

Business partners can download the logos they’re entitled to use by logging in to Red Hat Partner Connect.

Using Red Hat trademarks
Download logos

Logo variations

There's more than one way to use the Red Hat® logo. Our logo is part of a system that gives us the flexibility to choose the best version for each placement. The logo can be vertical or horizontal, and the Red Hat text can be large or small.

Logos A and B should be the logos you use most of the time. Use the guidelines below to determine if Logos C and D are needed. Want to use the hat or wordmark alone? Contact the Brand and Creative team first.

Logo A

Logo A

Logo A is the preferred logo for most applications. It fits best in spaces that are wider than they are tall.

The clear space should be at least the height of the letter "e" all the way around the logo.

Clear space is the area around the logo that should not have text, distracting graphics, or other logos. This ensures that nothing interferes with the visual impact of our logos.

Logo B

Logo B

Logo B fits best in spaces that are more square. The hat and wordmark are the same size as logo A, but they’re stacked instead of side by side.

The clear space should be at least the height of the letter "e" all the way around the logo.

Clear space is the area around the logo that should not have text, distracting graphics, or other logos. This ensures that nothing interferes with the visual impact of our logos.

Logo C

Logo C

Logo C should only be used for large-scale applications. The smaller text puts the emphasis on the hat and works best at large scale so the text is easy to read.

The clear space should be at least the height of the letter "e" all the way around the logo.

Clear space is the area around the logo that should not have text, distracting graphics, or other logos. This ensures that nothing interferes with the visual impact of our logos.

Logo D

Logo D

Logo D should only be used for large-scale signage. The combination of small text and a stacked layout is ideal for making the most of larger square spaces, like signage.

The clear space should be at least the height of the letter "e" all the way around the logo.

Clear space is the area around the logo that should not have text, distracting graphics, or other logos. This ensures that nothing interferes with the visual impact of our logos.

Background variations

When the logo is on a color background, the first priority is visibility. Switch the type color accordingly. Black type is for light backgrounds, while white type is for dark backgrounds.

If you can't print the logo in full color—or if the background is red—use the 1-color version. When you can, choose the red version over white or black.

Using the hat or wordmark alone

The hat and wordmark can be used independently in some situations, but the full logo should always be nearby.

The hat can be used in very small spaces where a full logo might not fit, but the hat should never be smaller than 16px (.22 in/5.5mm) tall. When it's alone, the hat should always be red.

Want to use the hat or wordmark alone? Contact the Brand and Creative team first.

The hat can be used alone in small places, like as a favicon.

The hat can be used alone as a visual element as long as the hat is red and there is a full Red Hat logo somewhere nearby.

The hat can be used alone as a pattern in any of our core brand colors as long as there is a full Red Hat logo nearby.

The hat can be used alone in avatars but only within context of the Red Hat brand, like for our corporate Twitter account.

Do this

Only use the hat alone if the full logo is somewhere nearby.

Do not do this

Do not use the hat alone in any color other than red.

 

Do not do this

Do not use the hat alone in any color without the wordmark or full Red Hat logo somewhere nearby.

 

Red Hat logo in use

We’re protective of our logo. Why? Because as an open source company, our trademarks are the most important intellectual property we own. By using our logo consistently and correctly, we make sure it’s protected and will serve us well for years to come.

Do not do this

Do not change the color of the band.

 

Do not do this

 Do not add shadows or gradients to the logo.

 

Do not do this

Do not change the colors of the logo.

 

Do not do this

Do not stretch or distort the logo.

Do not do this

Do not scale or move parts of the logo independently of each other.

Do not do this

Do not use legacy logos.

Do not do this

Do not use the hat alone in any color but red.

Do not do this

Do not put the hat on things or characters.

Do not do this

Do not use Tux the penguin, with or without a hat.

Red Hat logo on travel cup

The stacked logo with large type makes the best use of the available space on this travel mug.

 

Red Hat logo on headquarters

The space on top of Red Hat tower is wide and narrow, so we chose a horizontal logo. We also needed our name to be visible from far away, so we chose a version with large type.