Red Hat Summit logo guidelines
Red Hat® Summit is our annual open source technology event for thousands of IT professionals. At the event, we announce new products and programs to customers, partners, and prospects. We also communicate our technology vision to the world by spending time with analysts, members of the press, and other industry influencers.
While we facilitate and attend many other events throughout the year, Red Hat Summit— being our largest event of the year—is the only event with a dedicated logo. The visual theme for Red Hat Summit evolves each year, and themed graphics are placed throughout the physical and digital event spaces, but the Red Hat Summit logo remains the same.
Clear space is the area around the logo that should not have text, distracting graphics, or other logos. The clear space should be at least double the height of the letter "e" all the way around the logo.
When using the Red Hat logo and the Red Hat Summit logo together, clear space rules still apply but the size of the Red Hat logo can change. The width of the Red Hat logo should be no smaller than the width of the word "Red Hat" in the Red Hat Summit logo, and no larger than the overall width of the Red Hat Summit logo.
We designed the Red Hat Summit logo to look like a navigational marker because the conference is one of the best opportunities for Red Hat customers, partners, and community members to come together in the spirit of innovative discovery.
Use the full color (red background with white text) Summit logo unless there is a production constraint. For instance, if you can print in only one color or if the logo is being embroidered or embossed, use a one-color version in red, white, or black.
Red Hat Summit logo in use
Events like Red Hat Summit are an opportunity to experience the Red Hat brand, so we want to highlight Red Hat whenever possible. By default, all event materials—including websites, handouts, ads, swag, and navigational signage—should include both the Red Hat Summit logo and the Red Hat logo.
Using the Red Hat Summit logo and Red Hat logo in opposite corners works well for materials like presentation slides, handouts, and marketing collateral.
For t-shirts, use one logo on the pocket and the other on the back or sleeve, or incorporate one of the logos into the t-shirt graphic.
For swag that has only one imprint area, use both logos with enough space between them to avoid cramping the visuals. The Red Hat Summit logo is typically larger than the Red Hat logo.
Always use the Red Hat Summit logo as provided.
Do not add shadows, gradients, or any other effects to the logo.
Use the one-color Summit logo in the color options provided.
Do not modify the colors in the logo.
In the same imprint area, use the Summit logo and the Red Hat logo with enough clear space (double the height of the “e” in the Red Hat Summit)
Do not place the Red Hat logo too close to the Summit logo in the same imprint area.
The full Red Hat logo should always be visible somewhere near the Summit logo.
Do not use the Summit logo without the Red Hat logo visible nearby.
Items like this t-shirt can be taken out of our branded environment, so it’s important that the Red Hat logo and Summit logo are both included.
In event spaces the Red Hat brand is emphasized throughout the entire experience. Here the Red Hat Summit logo can be placed on applications individually, since the Red Hat logo will always be nearby.