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At Red Hat, DEI communities are associate-led groups that help their community members and allies to build stronger internal and external networks through social, educational, and outreach activities.


DEI communities use logos based on our initiative logos with additional colors to represent their vibrant people and cultures. They are only provided on recommendation from the Brand and Creative team, and should always be used with the Red Hat® logo.

Diagram of minimum clear space around a DEI community logo

Clear space is the area around the logo that should not have text, distracting graphics, or other logos. The clear space for DEI community logos is at least the height of the letter "e" in the word "Red."

Diagram of minimum clear space between a DEI community logo and the Red Hat logo

Whenever a DEI community logo is used, the Red Hat logo should always be included nearby. Clear space at least the height of the letter "e" in the DEI logo, but the size of the Red Hat logo can change.

Red Hat B.U.I.L.D. logo in full color.
Red Hat B.U.I.L.D. community logo in full color reverse with white text.
Red Hat B.U.I.L.D. community logo in two color standard with a red graphic and black text.
Red Hat B.U.I.L.D. community logo in two color reverse with red graphic and white text.
Red Hat B.U.I.L.D. community logo in one color white.
Red Hat B.U.I.L.D. community logo in one color red.
Red Hat B.U.I.L.D. community logo in one color black.

DEI community logos are produced in 2 full-color versions: standard and reverse. They are also produced in two-color versions and one-color versions.

Current DEI communities

DEI community logos in use

Example of a social media post for World Mental Health Day from Red Hat Neurodiversity.

When including a DEI community logo on a digital application, always include the Red Hat logo somewhere nearby.

Image of a t-shirt with the Red Hat Military Veterans logo on the neck and the Red Hat logo on the sleeve.

On swag and other multisided applications, we include the Red Hat logo in a separate imprint area as needed.

Example slide from the Red Hat Asian Network design guidelines showing that the logo cannot be used in one-color white for cultural reasons.

Some DEI communities have guidance around the use of color and other elements because of potential cultural implications. Be sure to review the community-specific guidelines before using a logo.

Diagram of the Red Hat Diverse Abilities logo with a chapter name added to the bottom.

For DEI communities that have regional or specialized chapters, the chapter name can be added to the logo. Any addition to a DEI community logo should be approved by the Brand and Creative team.

The Red Hat Native and Indigenous logo used with the graphic and text together without modifications.

Do this

Use your full DEI community logo as it is provided.

Red Hat Native and Indigenous graphic used alone.

Do not do this

Do not use the graphic alone. It may not be recognizable to everyone without context.

Red Hat Unidos logo used without modifications.

Do this

Keep all logo elements proportional to each other.

Red Hat Unidos logo used with the icon resized and moved.

Do not do this

Do not disproportionately scale individual logo elements.

Red Hat Pride logo used with the Red Hat logo with proper spacing.

Do this

Always use DEI community logos with the Red Hat logo nearby.

Red Hat Pride logo in a co-brand lockup with the Red Hat logo.

Do not do this

Do not co-brand DEI community logos with another logo.

Red Hat Women's Leadership logo used with the original black and purple colors.

Do this

Use your DEI community logo as provided without modifying colors.

Red Hat Women's Leadership logo used with green and orange colors.

Do not do this

Do not change the colors in your DEI community logo. The colors were chosen intentionally.

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